Functions of your diet, simplified.
Plan Indian meals around your protein goal and habits. One tap to share a grocery checklist.
What is Protein Guru.ai?
It’s a chat‑first nutrition co‑pilot that builds your day around protein—using the Indian foods you already cook.
Tell us your protein goal and budget. We balance breakfast → dinner with grams and calories. Swap any item and lock favourites (paneer bhurji, besan chilla) to appear more often.
We auto‑group your grocery list (paneer, dal, curd, soy chunks) and format for Blinkit/WhatsApp. Paste it directly or send as a note.
For common items we use branded macros (Amul, Mother Dairy, Fortune Soya) so the numbers you see feel real—not generic tables.
Veg, egg, and non‑veg modes supported. Works with wheat/rice limits and gym/rest day patterns.
India’s protein reality (interactive)
Illustrative trends on protein gaps and common effects. Toggle Urban/Rural. (Demo data now — swap in NFHS/ICMR later.)
- • State-wise RDA vs intake from NFHS & ICMR
- • Affordability index for 80/100/120g targets (₹/day)
- • Top veg protein sources by city and price
Note: numbers vary.
Three steps. That’s it.
Minimal effort → meaningful protein.
Why it feels effortless
Less app; more outcome. We cut choices and keep you moving.
We start from your thali—paneer, dal, besan, soy—rather than western salads or expensive powders.
Set a ₹/day cap. We’ll hit protein targets using local staples and suggest cheaper swaps when needed.
One‑tap day plan + checklist share. Accountability partners, trainers, family—everyone can see it easily.
No giant dashboards. Just a simple chat that remembers your likes and constraints.
Day‑0 Crew — First Bite Pass
No payment. Claim a fun, limited First Bite Pass and help us shape Protein Guru from day zero.
Get access in batches as we scale. You’ll be among the first to try new features.
We share weekly progress, decisions, and small wins. Transparent building.
Tell us what you need—regional recipes, macros, or automation. We’ll prioritise with you.
FAQ
Still curious? Write to hello@proteinguru.ai.
Is it only for gym‑goers?+
Not at all. Protein is a baseline nutrient for everyone—students, working professionals, parents. You can pick a sensible daily protein goal for the day you’re having. On lighter days, choose less; on training days, choose more.
- Balanced across breakfast, lunch, snacks, dinner
- Veg‑forward by default; eggs optional
- Kitchen‑friendly recipes you already cook
Can it fit my daily routine?+
Yes. It adapts to busy weekdays, travel, or festival weeks. Pick a target that matches your day and we’ll balance the plan across breakfast → dinner. You can lock favourites so they appear more often, and swap any item if you don’t have it.
- Works with veg, egg, and non‑veg modes
- Handles quick substitutions without recalculating everything
- Gives a clean checklist for easy shopping
What makes it different from generic macro apps?+
Most macro apps assume western meals and manual logging. Protein Guru starts from your thali and removes the bookkeeping. You talk, it plans, and it outputs a grocery checklist that your family can shop from.
- Indian‑first recipes and branded macros
- WhatsApp‑ready sharing for accountability
- Blinkit‑friendly checklists
When do I get access?+
We’ll invite users in small batches while we harden the core experience. Joining the waitlist ensures you get updates and an invite link when your batch opens.
Founding members can vote on upcoming features (regional recipes, festival modes, weekly grocery automation) so we build what you’ll actually use.